Coyote and SharpLaunch partner to deliver marketing tool for building owners, asset managers and agents

Coyote Software, the cloud-based CRM system for buying and managing commercial real estate (CRE) assets and SharpLaunch, the all-in-one marketing platform for commercial properties, have launched an integrated marketing solution for building owners, asset managers and agents/brokers.

SharpLaunch’s streamlined marketing tool is now integrated into Coyote’s platform, where users can easily and quickly produce marketing material for individual properties and schemes, including branded websites and reports.

Oli Farago, Co-Founder and CEO of Coyote Software, comments: “By working closely with our clients, it was clear that a tool to create marketing material based on the data already within Coyote held huge potential. SharpLaunch has an incredible online marketing platform for asset managers, with a proven track record in the US, and we wanted to bring that functionality to our UK and European clients.”

Bob Samii, SharpLaunch, adds: “We’ve been developing the SharpLaunch platform to help digitise marketing operations, and our software is used by some of the biggest names in real estate. It was clear from early conversations with the Coyote team that we share a similar outlook on collaboration to help reduce data redundancies to empower CRE firms to be more efficient. We’re very excited that this partnership will offer a new set of integration capabilities to make it easier for Coyote customers to share data and streamline property marketing efforts.”

Victoria Lane, Senior Asset Manager at M7 Real Estate, says: “Any asset we manage can be exported from Coyote to a live property website and we can instantly market that vacant property. Producing marketing material for individual schemes has previously been time consuming and expensive – it can now be done in minutes with a few clicks.”

This article originally appeared on Property Funds World on 17 November

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